BC RCMP Counter Human Trafficking Unit (CHTU) is proud to support the launch of “I Dare You to See,” a new anti-human trafficking education and awareness campaign designed to help the public and frontline employees recognize the signs of human trafficking and take action to protect vulnerable individuals.

Human trafficking remains one of the most underreported and misunderstood crimes in Canada. Victims are often hidden in plain sight, making community awareness and early intervention critical tools in identifying and disrupting trafficking activities.

The “I Dare You to See” campaign focuses on increasing awareness within the hospitality and service sectors, including hotels, restaurants, transportation providers, and other businesses whose employees may encounter indicators of exploitation during their daily work.

Everyone is encouraged to learn more about signs and risks of human trafficking, participate in available training opportunities, and familiarize themselves with reporting options. Members of the public can access educational resources and the campaign’s web-based learning platform at dareyoutosee.com (web app available in English only).