Tougher penalties for distracted drivers take effect this month, alongside the piloting of new technologies, in support of B.C.’s latest enforcement and awareness campaign against this high-risk driving behaviour. Enhanced police enforcement on distracted driving will also take place across B.C., including a province-wide blitz today.
ICBC, the provincial government and police are working together in a commitment of doing more to combat this dangerous driving behaviour that claims 78 lives each year.* Distracted driving is any activity that impacts a driver’s ability to focus on the road and is one of the top contributing factors in police-reported injury crashes in B.C. Research shows that electronic device use is the most common distraction that drivers engage in behind the wheel.**